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The whole product, step by step.

Eight chapters, in the order a brand uses them — each playing on a demo brand, each explaining itself as it goes. Pick any step to jump to it. What works today is marked Live; what’s on the roadmap is marked Coming.

14 days free · no card needed · View pricing →

Chapter 1 · Prompt intelligenceLive

What is Amazon running in my name — and what is it costing me?

Amazon writes prompts from your listing, Brand Store and campaign data — questions like “Does it run true to size?” and feature lines like “Coffee maker with multistream technology from Kitchen Smart” — and shows them next to your ads. Adcquire reads the US Prompts report you download from Ads Console and upload, groups every clicked prompt by what the shopper wants, and keeps the history the console drops after 65 days..

More on prompt intelligence →
adcquire.com/app · Data & uploads

Data & uploads

demo data

Drop your Prompts report hereCSV or Excel · up to 10 MB

CSVSponsored_Products_Prompts.csv186 rows · 4 weeks

0 of 186 rowsimporting

Drop in the report you already have

Download the Prompts report from Ads Console and drag it in. With the Amazon connection — planned, pending Amazon’s approval — it would arrive daily instead.

Chapter 2 · Customer intentLive

What do shoppers actually want to know before they buy?

A keyword says what a shopper typed. A prompt is a question Amazon writes and shows next to your ad — will it fit, is it safe, is it worth more than the other one — and the ones they click show what they want to know, including doubts they might not raise with a brand.

More on customer intent →
adcquire.com/app · Prompts

Prompts

arriving from this month’s report

0 different phrasings0 clicks

PromptClicks

Is it safe for sensitive skin?122

How long does it last once opened?25

Does it oxidize and turn orange?42

Does it help with dullness?30

How long until I see a difference in dark spots?50

Is Lumière Lab better than Veralune?24

Best vitamin C serum for dark spots36

Is it better than the Aurelle C serum?60

Can I use it with niacinamide?38

Do I apply it before or after moisturizer?56

Can I use it with retinol?94

Is it L-ascorbic acid or a derivative?39

Hundreds of ways to ask

Every clicked prompt is an Amazon-written question a shopper chose to tap — and the same worry arrives in dozens of phrasings, a few clicks each.

Chapter 3 · OpportunitiesLive

Which prompts should I scale, fix or pause this week?

Adcquire reads every prompt against a stated rule and puts the decisions at the top: add budget or bid on the campaign that carries a prompt that converts, fix the listing where the question is answerable, pause what isn’t..

More on opportunities →
Northfield · demo data
Scale · return ≥ 3×Fix listing · no orders, answerableWatch · selling, below the linePause · no orders, not answerable
  • Should I take it at night or in the morning?3.2× on $189 — above your 3× lineScale
  • Is glycinate better than citrate?0.9× on $164 — below the line, still sellingWatch
  • Is it third-party tested?2.8× on $157 — below the line, still sellingWatch
  • How many capsules should I take?3.2× on $119 — above your 3× lineScale
  • Are the capsules hard to swallow?$83, no orders — and the listing could answer itFix listing
  • Does it have an aftertaste?$48, no orders — and the listing could answer itFix listing

One rule, printed

Your line for a good return, and what counts as waste. Every decision that follows can be checked against it.

Chapter 4 · Prompt controlLive

How do I stop paying for the wrong prompts — without living in Ads Console?

Amazon enrolls every eligible campaign in prompts and bills them from your budget. Adcquire announces each prompt the first time it appears in an uploaded report, tags the ones that name your brand, a competitor or a health claim, and runs pause rules you set — pauses wait for your approval unless you set a rule to automatic, a person still makes or sends every pause, and every one is logged.

More on prompt control →
Brewhaus · illustration

Alerts · after this week’s upload

Worth a lookNew

New prompt: “Is Brewhaus better than Corvo?”

Names your brand and a competitor, “Corvo” — a comparison prompt on your ad.

Needs a decisionNew

New prompt: “Is the water tank BPA-free and non-toxic?”

Mentions “non-toxic” — a safety topic where a wrong answer is costly.

A new prompt appears

After each upload, each prompt that appears for the first time is announced — once, with what’s notable about it.

Chapter 5 · Listing gapsLive

Which shopper questions does my listing leave unanswered?

Amazon’s assistant draws on your listing; a gap can leave a shopper’s question unanswered. Adcquire sets every clicked prompt against the listing text you paste in — title, bullets and description — and outlines a bullet for each gap, leaving the answer for you to fill in..

More on listing gaps →
9:41
Search or ask a question

Shopping assistant Illustration

Your listing · what the assistant readsLittle Nest · illustration

  • TitleLittle Nest Aria 3-in-1 Convertible Crib
  • Bullet 1Converts from crib to toddler bed to daybed as your baby grows
  • Bullet 2Meets the federal crib safety standard — tested for use from birth
  • A+Grows with your baby · Three heights · Gift-ready box

Nowhere does it say which mattress fits — the listing doesn’t state it, and the shopper may look elsewhere.

$0a month · 118 clicks · illustrative model, not a forecast

A shopper asks

Before buying, a parent asks the assistant a practical question about the crib they’re looking at.

Chapter 6 · Comparison promptsComing

How do the prompts that name a competitor perform for me?

How the prompts that name a competitor perform for you — clicks, spend, orders — from your own report. Prompts that name a competitor are tagged today, from the names you enter, and can be filtered on the Prompts page; a dedicated view is coming.

More on comparison prompts →
Stride & Co · illustration · fictional brands

Shopping assistant

A comparison prompt on your ad

Amazon writes a comparison prompt that names a rival, and shows it next to your ad. A runner who is choosing taps it.

Chapter 7 · Response auditLive

Does a sample response get my product right?

Paste in the sample response Ads Console shows for a prompt, and see it read against your listing: does it name your brand, which competitors does it name, and what does it say that your listing doesn’t? Checking automatically isn’t offered: it would only be possible if Amazon made sample responses available through its API..

More on response audit →

Prompt · Sponsored Products · active

Coffee and espresso maker with an adjustable steam wand from Brewhaus

Sample response ▾

Sample response

Actual responses may differ from the sample

Your listing · Brewhaus Duo

  • 1Coffee and espresso in one — eight sizes, from a single shot to a 14 oz mug
  • 2Adjustable steam wand for lattes and cappuccinos
  • 360 oz removable water reservoir
  • 4Programmable start and two-hour auto shut-off
  • —Nothing about noise

0

supported

0

not in listing

0

contradicted

Feedback for AmazonThe response says four sizes from 6 to 12 oz; the listing specifies eight, up to a 14 oz mug.

Add to listingMeasured at 58 dB while brewing — about a normal conversation.

Illustration with a fictional brand · the listing lines are its demo listing · contradictions and drafted feedback are planned

A prompt from your report

Where Amazon shows a sample answer for a prompt, you paste it in to check it.

Chapter 8 · Amazon connectionComing

How much work will this be to keep running?

Planned, pending Amazon Ads API approval: connect your Amazon Ads account to sync the Prompts and campaign reports daily (US). Pause prompts and adjust campaign budgets from Adcquire instead of opening Ads Console.

More on amazon connection →
Planned, pending Amazon’s approval · illustration

Amazon’s consent page · a likeness, not Amazon’s screen

Adcquire would like to:

  • ✓Manage your Amazon Ads campaigns

Allow

You can remove access any time in your Amazon account.

Sign in with Amazon

Planned: you’d sign in on Amazon’s own page and allow Ads campaign management for the accounts you choose. Adcquire never sees your password.

That’s the tour. Now see your own prompts. Free for 14 days.